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Desso celebrates creativity on a global scale at Clerkenwell Design Week 20-22 May

22 April 2014

Desso is bringing the creative flair and energy of Brazil to Clerkenwell Design Week 2014 with a vivacious 'World of Colour' theme, which has been inspired by the FIFA World Cup™ this summer. The global carpets, carpet tiles and sports pitch company has installed its unique hybrid grass system, Desso GrassMaster®, in the FIFA World Cup's Sao Paulo stadium, where the opening game will be played.

Desso is putting together a packed schedule celebrating creativity on a global scale. The week kicks-off on Tuesday 20 May with the UK unveiling of the Desso/Philips LED light transmissive carpet which has been developed in partnership between the two businesses. The project team behind the collaboration will share their journey from concept to realityand showcase the unique carpet/lighting flooring solution.  

The Tuesday also offers insight into the intriguing work of Brazilian designer, artist and up-cycler Paulo Goldstein who is talking about his work and is participating in a Q&A session with Clerkenwell Design Week Official Blog Partner Katie Treggiden from confessions of a design geek.  Paulo will also showcase some of his installations in the Desso showroom during the Festival and will be creating new pieces especially for the Festival.

Trevor Flynn from Drawing at Work returns on Wednesday (21 May) to challenge the Clerkenwell community to sharpen their pencils and creative skills with Trevor's ever popular hands-on design and drawing extravaganza.

Thursday brings an opportunity to learn more about the latest thinking around global colour trends with a presentation by Colour & Trend Consultant Sally Davies from Global Colour Research brought to the showroom by carpet fibre manufacturer Antron.

In addition, the annual festival sees the return of Desso's 'The Floor is Yours' open mic event with a South American interlude, Thursday 22 May. Architects, designers and interior designers are encouraged to take to the stage and perform to colleagues and peers over a beer or two.

Visitors will also be able to have a go at South American inspired crafts- with a contemporary twist - and compete in Desso's 'Colourful World' Lego challenge.

All events and activities will take place at the Desso showroom, 23-25 Great Sutton Street. For a detailed schedule and up-to-date information and to book a place at the various presentations, events and workshops, please visit http://goo.gl/7XPj6P or follow Desso on Twitter @Desso_uk

For Desso press information, please contact:

Malin Cunningham at HatTrick PR on 07572 443 111 or email malin.cunningham@hattrickpr.co.uk 

About DESSO®

Desso is a global carpets, carpet tiles and sport pitches company, active in more than 100 countries. Desso products are supplied to corporate offices, education, healthcare, government, homes and also hotels, cruise liners and airlines.

It also produces world leading sports surfaces such as the DESSO GrassMaster®, which has been installed at the home grounds of premier football sides and at the football 'temple' Wembley.

Today, most people spend on average 90% of their time indoors which has led to the company's vision:'How to make the floor work for our health and wellbeing'.

Our mission is to ensure that we develop unique products that deliver a much improved indoor environment that maximises people's health and wellbeing and ultimately their performance. This is driven by our innovation programme based on the three pillars of Creativity, Functionality and Cradle to Cradle® design. 

For more information please visit: www.desso.co.uk

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